
Dissh
Scope
Interior Design
documentation
Build
Unita
Photography
kristian van der beek
Location
Queensland
Year
2023
The first of a new generation of concept stores, marking the beginning of rapid growth across key shopping destinations.
Femininity underpinned by an effortless sense of cool.
The new concept stores, now open in Sunshine Plaza, Pacific Fair, Noosa in QLD, and Chadstone in VIC, bring a fresh, modern take on retail design. Each space effortlessly combines chic, contemporary style with a welcoming atmosphere, creating an elevated shopping experience. Thoughtfully curated with the latest trends in retail interior design, these stores offer a seamless blend of function and aesthetic appeal, making them the perfect environments to explore curated collections in a relaxed yet sophisticated setting.








Across all locations, the design blends soft rendered finishes, french washes, and organic curves to create a space that feels like a sanctuary. Australian-designed pieces, thoughtfully curated in collaboration with iconic designers like Sarah Ellison, add a personal touch to each store.
This mix of timeless elegance and contemporary flair brings together fashion and function, giving customers a space to explore curated collections in an environment that’s as inviting as it is sophisticated. Every detail has been designed with purpose to elevate the shopping experience, making it feel effortlessly chic and unique.